Benefits of Advertising in The Planner
Mailed four times per year to over 1,200 financial professionals in the San Francisco, East Bay, Silicon Valley, and the San Joaquin Valley chapters of the Financial Planning Association and posted to each chapter’s website in PDF format.
• Your target audience – no waste
• The Planner contains key program information ensuring high readership levels
• Limited advertising in each issue ensures maximum impact
• This is the first step for organizations wanting to work more closely with the Bay Area FPA chapters
When We Publish
The Planner is published in early January, April, September, and November.
Submission deadline is the first of the month before publication at 4:00 pm.
If the first falls on a weekend, the deadline is the previous Friday.
Advertising Sizes and Rates – Prepay Your Ad Online
| Page Size | Ad Dimensions | Single Issue | 2 Issues | 4 Issues |
| Full Page | 7.71” wide x 10.21” tall | $600 | $1100 ($550ea) | $2000 ($500ea) |
| Half Page | 7.71” wide x 5.0” tall | $350 | $620 ($310ea) | $1100 ($275ea) |
| Quarter Page | 3.75” wide x 5.0” tall | $200 | $350 ($175ea) | $600 ($150ea) |
FPA Sponsors only: 25% off of published rates above. Contact Holly Wilkerson at info@fpasf.org for the online discount code.
Once your payment is processed, Hannah Pirone, newsletter editor, will contact you to confirm your advertisement and to coordinate submission of your advertisement file. You may also reach her at pirones@sbcglobal.net or (925) 285-0906.
Technical Ad Specifications for Submission
Full Page
Full color 300dpi CMYK or 300dpi black & white
Size: 7.71″ wide x 10.21″ tall (Metric size: 195.9mm wide x 259.4mm tall)
Bleed: None
Half page
Full color 300dpi CMYK or 300dpi black & white
Size: 7.71″ wide x 5.0″ tall (Metric size: 195.9mm wide x 127.2mm tall)
Bleed: None
Quarter Page Vertical
Full color 300dpi CMYK or 300dpi black & white
Size: 3.75″ wide x 5.0″ tall (Metric size: 95.25mm wide x 127.2mm tall)
Bleed: None
Acceptable File Types, Resolution, and Color Specifications
Full color ads:
– High Resolution 300dpi CMYK PDFs (with all fonts embedded or all fonts outlined)
– or Adobe Indesign CS5 files (packaged with all support of images and fonts included)
– or 300dpi CMYK EPS, PSD or TIFF files.
Black and white ads:
– High Resolution 300dpi Greyscale PDFs (with all fonts embedded or all fonts outlined)
– or Adobe Indesign CS5 files (packaged with all support of images and fonts included)
– or 300dpi CMYK EPS, PSD or TIFF files.
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